Casa Branca becomes the 1,000th city in Brazil to form part of the "Making Cities Resilient Campaign: My City is Getting Ready!

By: UNDRR – The Americas

CASA BRANCA, Brazil, 27 October 2017– This space is dedicated to promoting the work of local governments involved in the "Making Cities Resilient Campaign: My City is Getting Ready!" At this time, Brazil is being acknowledged for registering its one thousandth city to the campaign.

The city of Casa Branca, located in the state of Sao Paulo, Brazil is the thousandth Brazilian city to participate in the "Making Cities Resilient Campaign: My City is Getting Ready!" The 30,000 inhabitants of this city have now joined the inhabitants of 999 other Brazilian cities that are part of this global initiative promoted by the United Nations Office for Disaster Risk Reduction (UNDRR). The purpose of the campaign is to increase the political commitment of local governments to disaster risk reduction and adaptation to climate change.

Almost three years ago the state of Sao Paulo was recognized for its outstanding participation in the Campaign and as a Model State for disaster risk management. Efforts include improved land use, urban planning and the definition of strict building codes.

The Sendai Framework for Disaster Risk Reduction and the Making Cities Resilient Campaign

The Sendai Framework for Disaster Risk Reduction is a voluntary non-binding agreement covering a 15-year period from 2015 to 2030, which recognizes that the State has the primary role to reduce disaster risk but that the responsibility should be shared with other stakeholders including local government and the private sector. The expected outcome of the Sendai Framework is the substantial reduction by 2030 of disaster risk and the losses in lives, livelihoods and health and in the economic, physical, social, cultural, and environmental assets of people, businesses, communities and countries.

The "Making Cities Resilient: My City is getting ready!" Campaign addresses issues of local governance, urban risk and the creation of resilience in the face of urban disasters. To this end, the Campaign has developed specific technical tools for local governments and uses high-profile media and public awareness activities. Additional information may be found on the official campaign website https://camp-10-15/sobrecampana.html

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